SUMMARY: Hard to believe, but true! When he is not busy being a supermodel, Mario Henri Chakkour is a Creative Director, Brand Equity and Content Architect with a proven Strategic Marketing Planning track record. (In other words, his parents still have no clue what he does for a living!) Chakkour's professional experience includes several distinct, yet interrelated concept driven disciplines—a characteristic that has empowered him with a high level of flexibility within the work environment, process adaptability and skill and finesse in project execution. He is both a logical and creative thinker with a propensity for problem solving, and imaginative business solutions. Chakkour brings together a true marriage Amazon.com, Barnes and Noble.com and Borders.com note Chakkour as an internationally established digital art creator and an expert in computer artistry. As a Creative Director, Mario Henri Chakkour prides himself in being the catalyst that empowers the client to participate in the process of formulating appropriate content and/or marketing and design solutions. He oversees the creative efforts of the design team for client projects as required, and serves as mentor, and creative motivator for visual designers by keeping abreast of innovative design trends and methodologies. In addition, he integrates design into the company's overall creative process, identifies, hires, and manages teams representing the best design talent in the industry. Mario Henri Chakkour has an extensive knowledge of strategic brand management (including music branding), innovative identity, GUI, information architecture and interactive design, a commitment to the advancement of his discipline, and a demonstrated commitment to mentor and share knowledge across teams and company wide. He has years of increasing responsibility and management experience handling multiple projects simultaneously in a complex design environment. As for his modeling career...let's just say : Member: AIA, NCARB AIA NOVA (American Institute of Architects Northern Virginia), 03-05,
PLANET ENGLISH ® Paris, France. Co-Founder, Co-Executive Producer and Creative Director of an award-winning New Media agency. Creator: "Virtual Pose ®, The Ultimate Visual Reference Series for Drawing the Human Figure" and "Get the Public Involved!" Responsible for overall vision, strategy mapping, product positioning and differentiation, naming, and brand morale. Drafted proposals and secured venture capital, distribution channels and vendors. Negotiated Contracts and managed artists' royalties. Founder and Creative Director. Creator: "Painting with Computers," book and CD-ROM (Rockport Publishers) featuring the "Joy of Pixels" a VIDEO series teaching the art and science of pixel painting with a tablet and computer. Co-Founder and Principal. Provided full architectural services, feasibility analysis, interior design and space planning, utilized design strategies and technologies that meet Owner/User needs while maximizing budget construction dollars and meeting construction timelines. Projects include The Dahesh Museum on 5th Avenue, a 100,000 square foot private villa in Jeddah, Saudi Arabia, and over 40 small to small to medium size renovation projects in the greater Boston, MA area. Creator and manager of the in-house Marketing and Design Communications department. In-charge-of identifying new business opportunities through brand-centric catalogs, brochures, magazine ads, targeted and relationship-based direct-mail and e-mail communications, trade show graphics, special activities and event, volunteering, and a yearly Calendar. Tasks include: Drafting proposals, Mailing list acquisition, customer surveys, web site design and management, art direction and design, illustration and photography, audio branding. Partner and Creative Director. ART INSTITUTE ONLINE, Online Facilitator Certification, 04/01 PRATT INSTITUTE, Bachelor of Architecture with Honors (B.Arch) 1985. |
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This page features a mixed bag of some of Mario's current/recent/old/ancient projects. Please feel free to contact him via email). Want to display, hang, and even wear Mario Henri Chakkour's art? Then check out his Society6 store!
https://society6.com/product/footlights_leggings?sku=s6-8419235p43a56v415
An English-language audio series created by Mario that is especially conceived for French-speaking audiences.
Planet English ®
A Sampling of Illustrations and Storyboards. AMD Commercial Storyboards:
Mario's Expanded lllustration Portfolio on Production Arts Ltd.:
Post N' Ship Logo and Tagline launched: Chakkour designed the brand indentity logo and tagline for this family-owned business. Check it out, and better yet, if you're in the neighborhood, drop in for great service and expert customer care!
Below is a 30-second advertising spot conceived and produced by Mario Henri Chakkour for Post 'N Ship.The soundtrack was composed, performed and produced by Mario Henri Chakkour at Churchman Way Studios. Drum samples by Michael Botts, courtesy of ILIO's Double Platinum Drums.
FlukeShuffle (fully working Flash ® prototype/demo). Designed as an extension of the Fluke and Duke method. FlukeCount (fully working Flash ® prototype/demo). Designed as an extension of the Fluke and Duke method (serving French kindergarten children).
More of Mario's Museum movies on YouTube INNOCENT IN CHAINS: The Notes (Trailer)
Branding a Certified Public Accounting Firm:
Vector Map: Each stylized building sketch was initially hand-created in Corel ® Painter, then converted into vector artwork for inclusion in the final map. Living Sketchbook: Mario demonstrates his drawing technique!
2000 Credits movie for CD. "Lame" you say?! "Share the Experience." (1998) This first brochure launched the new Logo and tag line of Dynamics and introduced its mission and positioning statements, all designed by Mario. Production Design Pencil Drawings (Storyboards). Branding for AIA Northern Virginia
Character Design for Numberfit/Nuberbugs
Branding for ARCHES (Architects in Elementary Schools) Branding for ENABLE Business Solutions
Branding for MDHeal.com "What a production for such a small piece! This was meant to function as the welcome screen for MDHeal.com (no longer in service) a site dedicated to "integrated medicine." That's why you see a marriage of modern and ancient themes. This was a great project to work on. Sadly, after the 9/11 tragedy, it went under. I must have produced over 50 anatomical illustrations for that project. Here are a couple of samples: 1 2 3" Branding for Techviewconsulting.com "Get into the Zone" ad targeting illustrators. Photography then digital photo-retouching in Corel Painter and Photoshop
"Meet the Zonies!" An arm and a Leg direct-mail piece for Imaging Zone. Creative Direction/Copywriting by Mario, Photography by Missy Loewe, Model Jennifer Grover (and a couple of "extras"...You might say Mario had one leg left to stand on!) Virtual Pose ® Mario's critically acclaimed book and CD-ROM series! Urban Visions (Conceptual Paintings of a City, created from scratch in Procreate Painter.)
Mario is the Creator of "Get the Public Involved" (Hybrid CD-ROM) for the Office of The Committee Management Secretariat. . For those interested in the process, please view these content and design development notes and pencil/felt tip sketches "Before this project, I had no idea what advisory committees were all about. Initially, the title of this project was "GET INVOLVED!" which made sense when you learn that advisory committees are comprised of individuals from the private sector who render advice to the executive office. However, when I found out that the aim of the project was to send a subtle reminder to governmental agencies that they were required by law to "Get the Public Involved!" I quickly suggested a change in the title. Next, I met with the directors and absorbed as much information as I can with regards to plethora of documented ways of empowering agency official s to get the public involved in the process of Government. From the large volume of Data I studied, I identified 5. After all, we had only a few minutes to 'sell' our point and entice the viewer to click on the web links for further research. From there, I began sculpting the script. Parallel to that, I began working on GUI concepts, voice-overs, animation and musical score. Once all the parts were created, they were sent to the development team for programming in Director." And, speaking of cool GUI, check this one out! (SQA) ( NOT created in a 3D rendering program!) Music: Here's Mario's homage to Jimi. "Painting with Computers," the full-color step-by-step guide and showcase," Mario's first highly acclaimed book and CD-ROM. Robojobs.com "The First Wonder of The Web" (Interim page) (Mario Created "Robo," the logo and tag line. Here are a couple of "Robo" concept sketches. Branding for Italia Unique ."The Many Faces of Imaging." a cool direct mail campaign. "Parting is Such Sweet Sorrow (or is it?)" "The Adventures of The Chartreuse Illustrator" A whimsical and colorful ad targeting illustrators and design professionals. Created and Illustrated by Mario. Some Movie Production Design Storyboards Cel Animation:
Micrographics Direct-Mail piece ( Creative Direction by Mario, design by Imago) " This is one of my all-time favorite examples of how to stretch a modest budget. First, Imago--who used to hire me as a freelance creative director to solve the problems at the conceptual level--asked to meet with their client. What was interesting about this meeting was that it took place in the client's kitchen. She informs us of the budget and we soon realized we were dealing with one of those situations every Marketing and Design Communications agency dreads, and that is to laugh out loud and say "no really! what's the budget?" Basically, we knew we couldn't say "no." Also, we knew that if the copy was good, it could carry the piece, regardless of how modest the production was. So I asked the client to explain what they wanted to achieve through an ad whose budget was meager at best. Turns out this was a big deal! Basically, this ad was announcing that the magazine in question--once available only via a hefty subscription to upper management--was now available free of charge to middle management. After listening to the client explain to me what the big deal was all about, I said to her: 'So, would you say that this magazine is akin to a tool box which can help you build your coporate ladder?' We basically nailed it. Theresa and I returned to the studio and I met with Meg Carpenter, a great copywriter and basically painted the picture for her. She flew with it. Then, I met with the two designers and asked them to make the magazine look like a tool box." "Cool" paintings: (pin-up style, some contain partial nudity) "Blue Ice" , "Organic Chrome", "Nebula", "Babe Runner", Gold Pond Flash Animation Cel hand-drawn and painted in FLASH. Featuring Keely.
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